Direct Mailer
Guidelines:
- Mailer must be in Responsive/Fluid design. The entire mailer must be in <div> tag ONLY.
- Media Query is not allowed. Only Inline styles are allowed e.g. style="max-width:600px;width:100%"...
- Max width: 600px
- Maximum weight - 75 kb (including html & images)
- Subject Line - Maximum 23 characters including spaces & special charatcers. No personalization in Subject line & mailer body.
- < !DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd" > is not allowed as it applies some default styles.
- < html xmlns="http://www.w3.org/1999/xhtml" > is not allowed.
- "< html >", "< head >","< body >","< style >", "< meta >", "< title > ","< table >" tags are not allowed.
- Only inline style (inside HTML element) is allowed.
- NO external style sheet & internal style sheet (inside the < head > tag).
- Mapping (<Map>) is NOT allowed.
- JavaScript is allowed.
- External JavaScript file (.js) is NOT allowed.
- < Form > tag should open in a new window.
- Target for href & Form should open in a new window.
- External images can't be called. Images must be uploaded on Rediff server only.
- In case of graphic animation it should stop after 3 loops.
- < iframe > / < noscript > / < marquee > tags are not allowed.
- There should not be any comments in html page.
- 1x1 pixel tracking by the client/agency is not allowed.