Ad Types

Home page
Box Banner

ROS
Section HP Expandable (India targeted only)
Text Native ADNew
Bottom Native ADNew
ROS Box
ROS-BOX Top Expandable
ROS-BOX Bottom Expandable
ROS-300 X 600
Video Banner
Wallet Video Banner
ROS LB

Interstitial
Page Takeover

Scorecard
Scorecard banner

Rediffmail
Log-in BoxNew
Tower
Inbox Text Link
Logout

MoneyWiz, Ishare, FareSearch
BOX (Moneywiz + IShare)
Pre-roll on iShare
Video Over Lay Ads 

DM
Mailer

Interstitial Banner Specifications

Click for Sample
Dimensions: 990x660 pixels
Maximum Weight: 100 KB
Animation: When page opens, 990x660 banner starts and runs for 10 seconds.

After 10 seconds: Banner disappears. (For this please leave the LAST key frame of flash file EMPTY.)
Opaque Background

The background of the banner shall be 100% opaque. Rediff page underneath will NOT be visible.

After being served once:
  • To run Interstitial Banner AGAIN, user HAS TO GO to the rediff home page, which has the entry point.
  • NO REPLAY button will be present.
Close Button
  • Placed on Top Right Corner of the expanded banner.
  • Font: Arial. Point Size: 17. All lower case.
  • Colour: Black text on White strip (on any dark colour BG) & White text on Black strip (on any light colour BG). For Example, use close x. & not CLOSE X

Scripts
  • Function to be added on 1st KEY FRAME:
    getURL("javascript:expandOnOffTrns(1,'div_trans');");
  • Function to be added on LAST BLANK KEY FRAME:
    getURL("javascript:expandOnOffTrns(0,'div_trans');");
  • Function to be added on LAST BLANK KEY FRAME:
    stop();

Script on click button

  • Present on the entire banner area. Click leads to the client’s site.
  • The button will have any ONE of the following scripts:

    a) If animation is on the main timeline, then use:

    on (release) {
    if (click.substring(0,5)== "http:" || click.substring(0,6)== "https:" || click.substring(0,1)== "/") {
    getURL(click, "_blank");}
    }


    OR

    b) If entire animation is inside the movie clip, then use:

    on (release) {
    if (_root.click.substring(0,5)== "http:" || _root.click.substring(0,6)== "https:" || _root.click.substring(0,1)== "/") {
    getURL(_root.click, "_blank");}
    }

P.S.: INTERSTITIAL BANNER WITH SETTLING BANNERS:

In case the interstitial banner ALSO has settling banners along with it (for e.g. leader board, box banner etc., depending upon the DEAL), then for their specifications, kindly refer to the respective banners name on the left hand panel of THIS PAGE.

These settling banners would be separate files from the interstitial FLA.

Recommended File Name Convention:


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